The Consumer Electronic Market Will Grow In The Future

From JAMES MALLON

The sales of the consumer electronic device in this year are able to shake off the declining situation in 2009, and lay the groundwork for the future growth. Driven by the demand, the operating income of the OEM can reach 340.4 million, which has increased by 6.2% than the last year. The market will continue to increase in the future four years.

Although the recovery of economy is uncertain, the confidence of the customers is higher than the last year. Customers' desires to buy the new products and to update the old electric device are strong, which are the important element to drive the market increase. The potential obstacle is still existed, for example, the weak economic recovery will make people decide to tighten their belts. Besides, the stocks of the products are becoming higher, especially in the liquid crystal panel and television industry. The shipment of the electric device will increase in the future years, but the price of the products will decline continuously, so the sales after 2012 will stand still.

All the areas in consumer electronics market are improved than the last year, especially the liquid crystal television and the hdi dune. The shipment of the liquid crystal reaches 178 million sets in this year, and the sales reach 95 billion. What is more, the shipment of the hdi dune reaches 16.4 million in this year, which has increased 82.2% when compared with last year. It will keep the growth in the future server years, but experts maintain that the prospect of hdi dune be as positive as predicated. The function of the video game, digital media adapter and television are becoming more and more powerful, customers' demand for the player will decrease. This tendency will be more and more obvious when customers are becoming accustomed to the streaming media.

The portable media play is the weakest area, because the competition of the other electric system makes its sales in last year reach to the top. The related integrated circuit is PH103.

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Professeur James MALLON

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